Studio: Steelworks
Role: Edit & Compositing · Animation · UI Motion Design · LookDev
A vibrant 30-second broadcast spot celebrating Poppi’s new Lemon-Lime flavor through bold product reveals, playful transitions, and a fresh chrome-infused aesthetic.

I contributed final animations along with placeholder passes for FX simulations, and created early styleframes to explore visual direction at the start of the project. My work helped shape the motion, flavor cues, and overall lookdev that support the spot’s lively, fruit-forward world.

Credits
Creative Direction
Nidia Dias + Miguel Rato
Art Direction
Joey Phinn
Design & Lookdev
Tiago Andrade, Joey Phinn, Marcel Piekarski, Afonso Soares, Dennis Tiege
FX
Tiago Andrade, Ezequiel Grand, Marcel Piekarski
Lighting
Tiago Andrade, Carlos Cidrais, Marcel Piekarski
Animation
Tiago Andrade, Joao Lucas, Marcel Piekarski, Afonso Soares
Comp
Tiago Andrade
Storyboard
Alex Potts
Editor
Claudio Vasques
Sound Design
Echoic Audio

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